CIRCULAR INITIATIVES

Currently, 95 per cent of the 20 billion pairs of shoes produced globally each year end up in landfill sites. We have a commitment to challenge a fast-paced fashion industry that creates vast wastage.

The circle around our logo is a symbol for our circular initiatives. It relates to the principles of circular economy:

• DESIGN WITH PURPOSE AND LONGEVITY

• DESIGN FOR RECYCLABILITY

• SOURCE AND PRODUCE WITH GOOD ETHICS

• COLLABORATE WITH PARTNERS WHO SHARE OUR VALUES

ORGANIC COTTON UPPER

No use of toxins / No use of pesticides.

No use of chemical fertilizers / No use of GMO seeds.

Environmentally friendly and breathable.

ECO
SOCK

Our footbed is an environmentally friendly formulation; Airfoam ECO 20. It contains bio- oil and recycled rubber. The petroleum traditionally used in Polyurethane foams is

substituted with bio-oil made from Castor beans. The name comes from its use as a replacement for Castoreum.

RECYCLED RUBBER OUTSOLE

Vulcanising process so flexible and durable. Made using recycled rubber pellets ground down from car tyres and old rubber shoes. Non-toxic and made to endure with a soft comfortable texture for maximum comfort.

Organic Cotton

Our Organic cotton is grown using methods and materials that have a low impact on the environment.

NO USE OF TOXINS. NO USE OF PESTICIDES. NO USE OF CHEMICAL FERTILIZERS. NO USE OF GMO SEEDS.

Organic production systems replenish and maintain soil fertility.

Biodegradable Wool

Wool is an all-natural biodegradable fibre. It is warm yet breathable.

Our wools for Autumn/Winter 19 are biodegradable and made by natural fibres, not synthetic.

The fibres do not accumulate in the environment but breakdown naturally to harmless compounds.

RECYCLED CARDBOARD

Our packaging is made from 100% recycled cardboard. Because every box deserves a second chance.

RECYCLED RUBBER SOLES

Our soles are made using recycled rubber pellets ground down from car tyres and old rubber shoes. The outsole can then be recycled with no decline in surface texture or the quality of rubber. Benefits: It is completely Non- Toxic made to endure with a soft comfortable texture for maximum comfort. Reclaimed rubber can be used as a running track or playground surfacing product.